22 words
| Word | Pinyin | Definition |
|---|---|---|
| 克服 | kè fú | (try to) overcome (hardships etc) |
| 公关 | gōng guān | public relations |
| 品牌 | pǐn pái | brand name |
| 始料未及 | shǐ liào wèi jí | not expected at the outset (idiom) |
| 建立 | jiàn lì | to establish |
| 形象 | xíng xiàng | image |
| 忽略 | hū lüè | to neglect |
| 改善 | gǎi shàn | to make better |
| 核心 | hé xīn | core |
| 流量 | liú liàng | flow rate |
| 营销 | yíng xiāo | marketing |
| 发布 | fā bù | to release |
| 网红 | wǎng hóng | Internet celebrity |
| 蒸发 | zhēng fā | to evaporate |
| 辞职 | cí zhí | to resign |
| 鉴于 | jiàn yú | in view of |
| 高层 | gāo céng | high level |
| 走火入魔 | zǒu huǒ rù mó | totally obsessed |
| 反噬 | fǎn shì | backfire on |
| 翻车事件 | fān chē shì jiàn | a public relations disaster |
| 产品力 | chǎn pǐn lì | product strength |
| 女霸总 | nǚ bà zǒng | aggressive female boss |